After a 12-year career in advertising, Geren Lockhart decided to launch her life's dream - a line of clothing - and the result was Geren Ford. The line is designed for living, taking its inspiration from those cinematic moments in life that we don't experience often enough. Geren Ford is about the kind of sexy that comes from sitting in a lounge chair in a hotel in Paris, looking out the window at the Eiffel Tower. It is for the moments when you're really living, whether they be at home or around the world.
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